There is a case for using smell as a retailing tool. A photographer asked about this.
Try a book on aromatherapy, there is an excellent one for 2 pounds which
describes what to do, the various oils and has an index of psychological
states to fix.
So you photograph kids:
- Short attention span - Basil
- tantrum- chamomile
Subjects are nervous
- Stagefright - lavender, ylang ylang
you want a relaxing environment
- relaxing - clarysage, lavender, majoram, rosewood.
The book is called Aromatherapy A guide for home use.
iSBN 0-9517723-0-9
Amberwood Publishing ltd
Mulbery Court
Stour Road
Christchurch
Dorset UK
BH23 1PS
+44 1202 487733
£2 U.K. pounds + At 46 pages, post should not be too bad.
I have no connection to this company, the book came as part of the brief from a client who was direct marketing aromatherapy!
Supplies and specific advice on using aromatherapy products in retail can be had from:
Worldly Wicked & Wise
81 Salusbury Road
London
NW6
+44 171 372 110
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